Directory

	Arika Anderson The PR Mavens
Areas of Expertise	PR Writing Media Relations Marketing Communications Corporate Communications Press Tours Special Events Trade Shows Crisis PR Investor Relations Issues Management	Strategic Planning Branding/Rebrading Project Management Script Writing Media Training Speech/Talking Points Writing Journalism Newsletters Print Collateral Websites
Areas of Specialty:	Automotive Consumer Products/Services Education Entertainment Financial Services Food & Beverage Healthcare	Health & Beauty High-Tech Industrial Fine Jewelry Luxury Goods Non-Profit Real Estate
Years in Industry:	8
Education:	B.S., Business Administration, San Diego State University M.B.A., marketing communications emphasis, Chapman University's Argyros School of Business
Sample Client Listing:	Blue Cross Blue Shield Boys & Girls Club of Greater Scottsdale Canera Chapman University City North DayCreek Sand & Gravel Glam.com Hole in the Wall Camp IDP Financial Jewelry.com	Lucky7Match Massage Envy Mouwad Rhino Linings USA, Inc. Rhino Off-Road Industries, Inc. San Diego Regional Chamber of Commerce SocialBetty.com Universal Technical Institute University of Phoenix UTI Foundation
Description of Services: Work Samples: (PDF format) Business Media Placement Healthcare Newsletter Advertorial on Higher Education Feature Story Media Placement	Arika Anderson is a public relations generalist who can do it all - from strategic planning to media relations, special events and grassroots outreach. With nearly a decade of marketing and public relations experience, Arika has helped her clients reach beyond the ordinary to deliver extraordinary PR results. Prior to starting The PR Mavens, Arika worked at two of the top West Coast PR agencies, plus she led global PR initiatives for Rhino Linings USA, Inc. The PR Mavens' work has earned multiple awards from the PRSA and IABC. Some placements include: CNN, ABC, CNBC, FOX, Associated Press, BusinessWeek, PINK, Forbes, The LA Times, Boston Globe and key trade publications such as Automotive News, PRWeek, National Jeweler, Off-Road Business, etc.
Location:	San Clemente, Calif.
Telephone:	(949) 338-6672
Fax:	(949) 498-3050
E-mail:	Arika Anderson

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